Blue Star International FZCO is a wholly owned subsidiary of Blue Star Limited, founded in May 2017 and headquartered in Dubai, United Arab Emirates managing the Company’s overseas businesses. It houses the erstwhile international business group of Blue Star, its product exports business and international joint ventures. The company has presence across 18 countries in the Middle East, Africa, SAARC and ASEAN regions through its products distribution business and joint venture companies.
The Global Product Sales Division (GPSD) deals in the exports as well as the distribution and sales of air conditioning and commercial refrigeration products and systems. The portfolio includes unitary products, applied systems, and modular cold room refrigeration products
Unitary Products include High Wall Split ACs, Window ACs, Inverter Split ACs, Multi Inverter Split ACs, Fixed Speed Cassette ACs, Inverter Cassette ACs, and Floor Standing ACs, among others. Refrigeration Products include Water Coolers, Deep Freezers, Bottled Water Dispensers, and specialized Tank Chillers. The range of Applied Systems offered by the company includes Inverter VRF Systems, Ducted Air Conditioners, HVAC Chillers, Air Handling Units, and Fan Coil Units. Modular Cold Room Refrigeration products include PUF Panels for Modular Cold Rooms, Positive and Negative Temperature Refrigeration Units.
From a geographical perspective, the Global Product Sales business covers the Middle East, SAARC, Africa, and ASEAN regions. The Company is currently present through distributors in the following countries: Saudi Arabia, Kuwait, Bahrain, UAE, Oman, Qatar and Yemen in the Middle East; Bangladesh, Sri Lanka, Maldives, Nepal and Bhutan in the SAARC region; and Kenya, Nigeria, Sudan and Tanzania in the African continent. Blue Star has created its presence in ASEAN market by entering into Vietnam and Singapore (Re – Export Distributor).
Global Product Sales division operates through the channel partner model. Blue Star has tied up with reputed distributors in the above mentioned countries.
The MEP projects taken up by Blue Star in the international markets are managed by the Global Projects Division (GPD). The Global Projects business manages the International Joint Ventures in Qatar and Malaysia. It comprises of 2 Joint Venture companies in Qatar and Malaysia. These are Blue Star Qatar WLL in Qatar and Blue Star M&E Engineering Sdn Bhd in Malaysia. These 2 companies undertake MEP Projects and render Operations and Maintenance (O&M) services for commercial and infrastructure buildings in their respective markets.
Blue Star Ltd – Company Profile
Blue Star is India's leading air conditioning and commercial refrigeration company, with an annual revenue of over ₹5200 crores (over US$ 750 million), a network of 33 offices, 5 modern manufacturing facilities, 2800 employees, and 3600 channel partners. The Company has 5500 stores for room ACs, packaged air conditioners, chillers, cold rooms as well as refrigeration products and systems, along with 765 service associates reaching out to customers in over 800 towns. Blue Star's integrated business model of a manufacturer, contractor and after-sales service provider enables it to offer an end-to-end solution to its customers, which has proved to be a significant differentiator in the market place. In fact, every third commercial building in India has a Blue Star product installed.
The Company fulfills the cooling requirements of a large number of corporate, commercial as well as residential customers. Blue Star has also forayed into the residential water purifiers business with a stylish and differentiated range including India’s first RO+UV Hot & Cold water purifier; as well as the air purifiers and air coolers businesses. The Company also offers expertise in allied contracting activities such as electrical, plumbing, fire-fighting and industrial projects, in order to offer turnkey solutions, apart from execution of specialised industrial projects.
Blue Star's other businesses include marketing and maintenance of imported professional electronics and industrial products and systems, which is handled by a wholly owned subsidiary of the Company called Blue Star Engineering & Electronics Ltd.
The Company has manufacturing facilities at Dadra, Himachal, Wada and Ahmedabad, which use modern, state-of-the-art manufacturing equipment to ensure that the products have consistent quality and reliability. The Company has a manufacturing footprint of about 1 lakh sq m, with the mainstay of product development and R&D being energy-efficiency, coupled with eco-friendly and sustainable products.
Some of the prestigious international projects executed by Blue Star are:
The Global Services Division of the company caters to all service-related business for Blue Star International FZCO, including: